- New technologies in digital marketing
- Role of social networks and media in communicating with consumers
- Smart villages – Smart rural communities
- Role of virtual reality (VR) and augmented reality (AR) in creating the experience of a rural destination
- Monitoring visitors’ preferences and satisfaction by using artificial intelligence and creating personalised recommendations
- Use of artificial intelligence in resource management in rural areas
- Monitoring the ecological impact of tourism on rural areas with the help of artificial intelligence
- Practice Talks – Examples of Good Practice from the Public and Private Sectors (case studies, presentations, posters)